What Is En Primeur In The Bordeaux Wine Trade? Have you ever wondered how some of the world’s most famous wines are sold before they are even bottled? In this video, we’ll explain everything you need to know about the en primeur system in the Bordeaux wine trade. We’ll start by defining what en primeur is and how it works within the wine industry. We’ll discuss how Bordeaux wine producers use this method to finance their upcoming vintages and how buyers can participate in this unique tradition. You’ll learn about the tasting process that takes place during the spring after harvest, and how the results influence the prices set by the châteaux. We’ll also explain the benefits of buying en primeur, including potential savings and early access to highly sought-after wines, especially from Bordeaux’s top classifications. Additionally, we’ll explore how this system helps maintain the flow of the wine trade and supports wine producers during the period between harvest and bottling. Whether you’re a wine enthusiast, collector, or traveler interested in French culture, understanding en primeur offers a deeper appreciation of Bordeaux’s rich wine heritage. Join us for this insightful overview and subscribe to our channel for more fascinating content about France and its wine traditions.
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