Business France recently hosted Tastin’France, our annual roadshow of French wine producers. 25 wine producers were able to meet with industry professionals in Los Angeles, New York and Atlanta, showcasing the diversity of over 9 French winegrowing regions. Visitors particularly appreciated the wide range of options available for tasting, with sparkling and still, red, white, rosé and more. This event provided the perfect opportunity to source new hidden gems from France; an excellent demonstration of how Business France can help American professionals connect with French suppliers.
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Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France.
It promotes France’s companies, business image and nationwide attractiveness as an investment location, and also runs the VIE international internship program.
Founded on January 1, 2015 through a merger between UBIFRANCE and the Invest in France Agency, Business France has 1,500 personnel, both in France and in 75 countries throughout the world, who work with a network of public- and private-sector partners.