What is Terroir? This is a question we get asked all the time.
Terroir is a French term that refers to the unique combination of environmental factors that affect a wine’s characteristics, including its flavor, aroma, and texture.
These factors include the specific geography, geology, climate, and even local plant life of a given region where the grapes are grown. The concept of terroir suggests that wines produced in different regions, even with the same grape variety, will have distinct characteristics due to the variations in soil, weather, and other factors that influence grape growth and development.
In essence, terroir is the “sense of place” that is expressed in a wine, making it a reflection of the location where the grapes were cultivated. This concept is particularly important in traditional winemaking regions like France and Italy, where wines are often classified and valued based on the specific region or appellation they come from. The idea of terroir has become a major focus in the wine world, as it helps to differentiate and celebrate the unique qualities that different regions can bring to their wines.
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