Europe’s food and drinks companies make big promises to cut plastic waste. But they don’t deliver. We checked. A story about ambitious commitments, hidden failures and how to hold firms accountable.
Credits:
Reporter: Kira Schacht
Video Editor: Frederik Willmann
Graphics: Therese Giemza, Christin Grothe & Jorana Paetz
Supervising Editor: Malte Rohwer-Kahlmann, Joanna Gottschalk & Kiyo Dörrer
We’re destroying our environment at an alarming rate. But it doesn’t need to be this way. Our new channel Planet A explores the shift towards an eco-friendly world — and challenges our ideas about what dealing with climate change means. We look at the big and the small: What we can do and how the system needs to change. Every Friday we’ll take a truly global look at how to get us out of this mess.
#PlanetA #Plastic #GreenWashing
Read More:
Data and Methodology Behind This Analysis:
European Data Journalism Network:
Online Database of Promises:
Break Free From Plastic: Brand Audit 2021:
Changing Markets Foundation, Reports on Plastic Waste:
Ellen MacArthur Foundation Global Commitment:
UN Report on Single-use Plastic Regulations Around the World:
OECD: Plastic Production Policy Outlook Until 2060:
Chapters:
00:00 Introduction
01:16 Our Research Process
01:48 Danone’s Promises
03:06 What We Found
03:31 Marketing Over Impact
05:08 Companies Pick Easy Battles
06:58 What is Changing: More Transparency
07:59 What Needs to Change: Legislation
09:21 Conclusion