www.lalunamezcal.com/usa
La Luna Mezcal works to relate their deep line of expressions and labels to those wine aficionados, wine sommeliers, wine collectors, and wine consumers across the world. In most wine tastings, the term terroir gets used frequently to explain all that is involved to produce the wine the consumer is tasting. We, at La Luna Mezcal, feel that if you understand wine and the term of terroir you will very easily grasp the the nuances and diversity of our mezcal and the amount of expressions we produce; expressions that involve one single varietal, or multiple varietals in our ensambles, and why each expression varies greatly and is never the same as the other. First must come an understanding of the term terroir: Terroir is a French term that simply means “a sense of place.” When someone says a wine exhibits terroir, all they mean is that the wine they are drinking tastes the way a wine grown and made in the region where it was grown and made should taste. ‘Terroir’ is one of the most used and least understood wine words. Originally it was associated with earthy notes in many Old World wines. Back in the 1980’s, many of these ‘terroir-driven’ wines were actually affected by wine faults including cork taint and wild yeast growth (brettanomyces). Nowadays, terroir is used to describe practically every wine region (e.g. Napa’s Terroir, Bordeaux’s Terroir, Priorat’s Terroir, Washington’s Terroir, etc.) and it has lost its meaning.
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